Executive, BIAU

  • Competitive
  • Kuala Lumpur, Federal Territory, Malaysia Kuala Lumpur Federal Territory MY
  • CDI, Plein-temps
  • Hong Leong Bank Berhad
  • 21 sept. 18 2018-09-21

Executive, BIAU

Job Responsibilities

  • Manage and closely track campaign performance and ROI, taking ownership of sales targets.
  • Prepare campaign analysis, cross sell and up sell opportunity sizing and leads generation using programming languages such as SAS and SQL.
  • Produce ongoing leads generation and campaign tracking report.
  • Prepare new business reports and generate on-going existing reports.
  • Manage customer contact, tracking of campaigns and channel performance for learning and feedback.
  • Manage relationships with the business partners across Product, Marketing, Finance and Risk to ensure on time delivery of projects and reporting

Qualifications
  • Degree in Actuarial studies, Banking/Finance, Business, Marketing, Mathematics/Statistics, Market Research or related disciplines
  • At least 5 years of relevant working experience, preferably with marketing analytics background in the banking industry
  • Deep knowledge of retail banking products - secured and unsecured loans
  • Proficient in SAS Programming, Enterprise Guide, SQL and MS Excel and Datawarehouse
  • Strong analytical skills, highly numerate and proactive
  • Good interpersonal and communication skill