Research and Insight Manager Research and Insight Manager …

Canada Life are currently recruiting for a Research and Insight Manager to join our marketing team.

Who are we

Canada Life UK looks after the retirement, investment and protection needs of individuals, families and companies. We help to build better futures for our customers, our intermediaries and our employees by operating as a modern, agile and welcoming organisation.

Part of our parent company Great-West Lifeco, Canada Life UK has operated in the United Kingdom since 1903. We have hundreds of respected and supported employees committed to doing the right thing for our customers and colleagues.

Canada Life UK is transforming to create a more customer-focused business by providing our customers with expertise on financial and tax planning, offering home finance and annuities propositions, and providing collective fund solutions to third party customers.

 

What we’re building

We are looking for a curious, passionate and customer focussed Market Research and Insight Manager who will be responsible for establishing and running our in-house research and knowledge capability; providing business insight and actionable recommendations to contribute to competitive and commercial advantage for Canada Life. 

The role holder is responsible for creating, analysing and interpreting a programme of marketing research and insight that is clearly aligned to business objectives, enabling us to make informed business decisions and is responsible for managing a portfolio of various research methodologies (primary and secondary) researching market insights, customer trends, new technologies, new proposition opportunities and industry developments to build Canada Life’s understanding of the markets in which we operate, the customers we look to serve and the competition.

Developing a unique customer insight capability, with a forensic approach to data and a flair for storytelling, the Research and Insight Manager will clearly and concisely summarise key findings, conclusions and recommendations and work collaboratively across senior leaders within the organisation to identify and fill insight whitespace, direct proposition innovation, influence a customer focused culture and provide insight into external market thought leadership.
 

What you'll do

• To work closely with key stakeholders to define and document business objectives and translate those into a programme of research and insight, which delivers actionable business insight to time, quality and budget.
• To commission and manage primary market research that delivers customer and market insights. Gather, interpret and apply data to make clear recommendations to the business in relation to adviser and customer intelligence.
• On-going analysis of secondary market data and competitor intelligence to deliver market and customer insight. Communicate analysed data with recommendations to the business in a compelling manner.
• To lead the design of qualitative and quantitative research plans, research questionnaires, moderator guides and debrief materials (working with both internal stakeholders and external agencies)
• To create the annual research plan in agreement with the business units. Manage the budget and the delivery of the plan throughout the year.
• To create and maintain good working relationships with key stakeholders (both internal and external) in order to continually enhance our insight capabilities and foster an improved culture of customer/adviser understanding.
• To manage, coach and develop junior staff, or matrix manage others, to acquire new skills and improve their existing capabilities.
   

Desired Knowledge / Experience / Skills

• Extensive industry experience (ideally B2B) with a proven track record of strategic and operational research and insight delivery within a marketing environment.
• Significant experience of qualitative data collection and analysis e.g. surveys, focus groups, interviews, and behavioural methods.
• Experience of effective report writing in which you have used complex information in a way that is clear and easy to interpret to different audiences.
• Significant experience and knowledge of market research techniques
• Considerable experience of presenting, in oral and written form, analytical information in a clear and concise format, e.g. tables, graphs, that is understandable to a wide audience
• Experience of undertaking desk-based research.
• Experience of successfully working independently and/or with others in a team to achieve results.
• Self-motivated, engaging, curious, confident ideally with a background in behavioural science
• Creative problem-solving skills
• Good organisational and time-management skills
• The ability to work well under pressure, use initiative and work both as a team and individually as required
   

What you’ll like about working here

As a Canada Life UK colleague, you’ll receive a competitive salary and comprehensive reward package including income protection, private medical insurance and life assurance, along with a generous pension and bonus scheme. You’ll also receive the support you need with your personal and professional development.

Diversity and inclusion

Canada Life is committed to a diverse and inclusive workplace. Our role as an employer of choice is to provide the right environment for talented people to do their best work, by respecting, understanding and valuing individual differences 

Who are we

Canada Life UK looks after the retirement, investment and protection needs of individuals, families and companies. We help to build better futures for our customers, our intermediaries and our employees by operating as a modern, agile and welcoming organisation.

Part of our parent company Great-West Lifeco, Canada Life UK has operated in the United Kingdom since 1903. We have hundreds of respected and supported employees committed to doing the right thing for our customers and colleagues.

Canada Life UK is transforming to create a more customer-focused business by providing our customers with expertise on financial and tax planning, offering home finance and annuities propositions, and providing collective fund solutions to third party customers.

 

What we’re building

We are looking for a curious, passionate and customer focussed Market Research and Insight Manager who will be responsible for establishing and running our in-house research and knowledge capability; providing business insight and actionable recommendations to contribute to competitive and commercial advantage for Canada Life. 

The role holder is responsible for creating, analysing and interpreting a programme of marketing research and insight that is clearly aligned to business objectives, enabling us to make informed business decisions and is responsible for managing a portfolio of various research methodologies (primary and secondary) researching market insights, customer trends, new technologies, new proposition opportunities and industry developments to build Canada Life’s understanding of the markets in which we operate, the customers we look to serve and the competition.

Developing a unique customer insight capability, with a forensic approach to data and a flair for storytelling, the Research and Insight Manager will clearly and concisely summarise key findings, conclusions and recommendations and work collaboratively across senior leaders within the organisation to identify and fill insight whitespace, direct proposition innovation, influence a customer focused culture and provide insight into external market thought leadership.
 

What you'll do

• To work closely with key stakeholders to define and document business objectives and translate those into a programme of research and insight, which delivers actionable business insight to time, quality and budget.
• To commission and manage primary market research that delivers customer and market insights. Gather, interpret and apply data to make clear recommendations to the business in relation to adviser and customer intelligence.
• On-going analysis of secondary market data and competitor intelligence to deliver market and customer insight. Communicate analysed data with recommendations to the business in a compelling manner.
• To lead the design of qualitative and quantitative research plans, research questionnaires, moderator guides and debrief materials (working with both internal stakeholders and external agencies)
• To create the annual research plan in agreement with the business units. Manage the budget and the delivery of the plan throughout the year.
• To create and maintain good working relationships with key stakeholders (both internal and external) in order to continually enhance our insight capabilities and foster an improved culture of customer/adviser understanding.
• To manage, coach and develop junior staff, or matrix manage others, to acquire new skills and improve their existing capabilities.
   

Desired Knowledge / Experience / Skills

• Extensive industry experience (ideally B2B) with a proven track record of strategic and operational research and insight delivery within a marketing environment.
• Significant experience of qualitative data collection and analysis e.g. surveys, focus groups, interviews, and behavioural methods.
• Experience of effective report writing in which you have used complex information in a way that is clear and easy to interpret to different audiences.
• Significant experience and knowledge of market research techniques
• Considerable experience of presenting, in oral and written form, analytical information in a clear and concise format, e.g. tables, graphs, that is understandable to a wide audience
• Experience of undertaking desk-based research.
• Experience of successfully working independently and/or with others in a team to achieve results.
• Self-motivated, engaging, curious, confident ideally with a background in behavioural science
• Creative problem-solving skills
• Good organisational and time-management skills
• The ability to work well under pressure, use initiative and work both as a team and individually as required
   

What you’ll like about working here

As a Canada Life UK colleague, you’ll receive a competitive salary and comprehensive reward package including income protection, private medical insurance and life assurance, along with a generous pension and bonus scheme. You’ll also receive the support you need with your personal and professional development.

Diversity and inclusion

Canada Life is committed to a diverse and inclusive workplace. Our role as an employer of choice is to provide the right environment for talented people to do their best work, by respecting, understanding and valuing individual differences